Your loyalty programme is growing. Customer loyalty isn’t.

You already know when your customer shops, what they buy and how much they spend. So why does the communication still fail to follow their behaviour?  Retailers often know far more abou...

Data Marketing Retail

Merkur turned customer loyalty into 24.7% sales growth in 15 months

Merkur connected fragmented customer data, loyalty mechanics and personalised communication in one Salesforce environment. Within 15 months, sales from loyalty programme members increased by 24.7%.

Customer Stories Data Retail