What Dreamforce 2026 changes for your CRM

Live webinar | For CRM, Sales and IT leaders | English

Dreamforce showed what’s next.

We’ll show what’s useful now.

AIforce, Data 360, agentic sales and new ways of working with CRM. We’ll unpack what matters for the Adriatic and what it means for your CRM, sales processes and data foundation.

• 13 October 2026 | 10:00–11:00 CEST
• Zoom | English language

What is actually worth using now?

AI is moving beyond a single assistant or CRM screen. It can now work directly with customer context, workflows and business rules.

Already on Salesforce? See what is useful now. Planning your next CRM? See what AI changes from day one.

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Dreamforce 2026 Webinar EN

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Three ideas worth seeing in action

• Bring Salesforce context into Slack, where sellers already work.
• Move from customer context to the next action without switching systems.
• See AI qualify inbound leads and hand them to Sales with the right context.

Data 360 and AI readiness in practice

• Give AI the right context across CRM and other systems.
• Set clear data, permissions and process rules.
• Make sure the foundation is ready before AI starts doing more.

Meet the speakers

Nika Loparič

Head of Sales, Agilcon | Dreamforce 2026 team

Zdravko Barec

Principal Solution Engineer, Salesforce